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Salesforce Stories - Page 10

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Trust as a measurable asset for CMOs in the age of AI
Customer Experience

Trust as a measurable asset for CMOs in the age of AI

As AI floods marketing channels with competent content, CMOs are racing to quantify trust as their scarcest and most valuable asset.

By Geoff Main • 7 min read • Wed, 18th Mar 2026
Workday unveils Sana, an AI hub for HR, finance & apps
Digital Transformation

Workday unveils Sana, an AI hub for HR, finance & apps

Workday launches Sana, a conversational AI hub to search, act and automate workflows across its HR, finance tools and third-party apps.

By Mark Tarre • 5 min read • Wed, 18th Mar 2026
Contentful expands ANZ operations with new local arm
Software-as-a-Service

Contentful expands ANZ operations with new local arm

Contentful opens an Australian arm and expands ANZ hiring, backing rising enterprise demand for composable digital experience tools.

By Joseph Gabriel Lagonsin • 3 min read • Tue, 17th Mar 2026
Synechron unifies three Australian consultancies under one
Digital Transformation

Synechron unifies three Australian consultancies under one

Synechron merges Chamonix IT, Exposé and iGreenData into a single Australian consultancy, unveiling a new national leadership team.

By Joseph Gabriel Lagonsin • 3 min read • Tue, 17th Mar 2026
Sweep wins cybersecurity firms for Salesforce control
Data Protection

Sweep wins cybersecurity firms for Salesforce control

Sweep lands SailPoint, Wiz, Vanta and Varonis as security vendors seek tighter control and audit-ready visibility over Salesforce sprawl.

By Mark Tarre • 4 min read • Sat, 14th Mar 2026
SurePath AI unveils real-time controls to secure MCP use
Firewalls

SurePath AI unveils real-time controls to secure MCP use

SurePath AI launches real-time MCP policy controls to lock down AI tool access, aiming to secure fast-growing workplace agent workflows.

By Sofiah Nichole Salivio • 4 min read • Fri, 13th Mar 2026
Datarails unveils FinanceOS to power AI-driven finance
Marketing Technologies

Datarails unveils FinanceOS to power AI-driven finance

Datarails launches FinanceOS, a unified data layer and MCP link to AI tools, promising governed, real-time finance workflows at scale.

By Karen Joy Bacudo • 4 min read • Thu, 12th Mar 2026
NiCE appoints Nigel Lindsay-Smith to lead ANZ growth
Digital Transformation

NiCE appoints Nigel Lindsay-Smith to lead ANZ growth

Australia and New Zealand businesses are spending more on AI customer service, with NiCE targeting bigger contracts and partner-led expansion.

By Sean Mitchell • 4 min read • Thu, 12th Mar 2026
Salesforce guest flaws fuel large-scale data harvesting
Software-as-a-Service

Salesforce guest flaws fuel large-scale data harvesting

Misconfigured Salesforce Experience Cloud guest profiles are being exploited for mass data harvesting, with up to 400 firms possibly affected.

By Shannon Williams • 4 min read • Thu, 12th Mar 2026
Conga launches AiMe AI agents for end-to-end deal flows
Customer Relationship Management

Conga launches AiMe AI agents for end-to-end deal flows

Conga unveils AiMe AI agents to automate pricing, quoting and contracts, promising end-to-end deal flows across Salesforce and Microsoft stacks.

By Sofiah Nichole Salivio • 4 min read • Thu, 12th Mar 2026
Salesforce unveils Agentforce AI-powered contact centre
Customer Relationship Management

Salesforce unveils Agentforce AI-powered contact centre

Salesforce debuts Agentforce Contact Centre, unifying AI agents, voice, digital channels and CRM data to simplify customer service operations.

By Mark Tarre • 5 min read • Wed, 11th Mar 2026
Zoom expands agentic AI to automate workplace tasks
Unified Communications

Zoom expands agentic AI to automate workplace tasks

Zoom is rolling out agentic AI across Workplace, Phone and CX, turning meetings and calls into automated workflows and custom AI agents.

By Joseph Gabriel Lagonsin • 5 min read • Wed, 11th Mar 2026
Grafana brings ObservabilityCON to Sydney amid AI boom
Virtualisation

Grafana brings ObservabilityCON to Sydney amid AI boom

Grafana brings ObservabilityCON to Sydney as APAC engineers tackle soaring AI complexity, tool sprawl and rising telemetry costs.

By Joseph Gabriel Lagonsin • 4 min read • Tue, 10th Mar 2026

Stories from Other Regions

Salesforce stories

New Zealand Loyalty Association launches with national study
Customer Relationship Management

New Zealand Loyalty Association launches with national study

New Zealand Loyalty Association debuts to unite brands and launches nation's most comprehensive loyalty study ahead of 2026 summit.

By Sean Mitchell • 4 min read • Tue, 17th Mar 2026
Cloudwerx joins OpenAI partner network for agentic AI
Digital Transformation

Cloudwerx joins OpenAI partner network for agentic AI

Cloudwerx joins the OpenAI partner network to scale governed agentic AI deployments for enterprises across Salesforce and Snowflake platforms.

By Mark Tarre • 4 min read • Mon, 16th Mar 2026
Salesforce backs UK everywoman technology awards drive
Customer Relationship Management

Salesforce backs UK everywoman technology awards drive

Salesforce becomes headline partner for the everywoman in Technology Awards, boosting visibility and role models for women in UK tech and AI.

By Sean Mitchell • 3 min read • Thu, 12th Mar 2026
AI agents are joining the public service - who's governing them?
Data Protection

AI agents are joining the public service - who's governing them?

AI agents are transforming Australia's public service, but weak identity security leaves sensitive citizen data exposed to unseen risks.

By Nam Lam • 5 min read • Tue, 10th Mar 2026